By Randy Pierce
I am attempting to give you all a little notice as I ask you to consider helping me reach for a daunting goal.
On Monday, April 10, I’ll release a blog with some exciting news about the event sponsor for our signature event, Peak Potential Dinner & Auction held every November. In celebration of that announcement and my week of preparation leading up to the Boston Marathon on April 17 (Patriots Day of course!), we will be kicking off the ticket sales for our November 18 event on that day as well.
It is the earliest we’ve begun sales for our event and the timing is key to my stretch goal. While we sell tickets individually, in pairs, and by tables of 8, the most common purchase and best value is the table sale.
What is my goal? To sell 1 table for each mile of the historic 26.2-mile course of the Boston Marathon which I’ll be running during that week. Tracy and I always immediately purchase a table of our own so I’ve got the first mile covered and several family and friends have suggested a few more miles along the route are likely secured as well. Whether I know in advance of the race or catch the mile by update tributes and acknowledgements we’ll send out in appreciation, I will get some significant motivation from all the support which arrives from the various table and ticket purchases.
For that one week (April 10-17), we will offer the lowest table price, $500 for the table of 8 guests. As of April 18, the price will increase to $600/table until June 18. After June 18, the price will increase to $700/table.
Your choice to attend our event would benefit our worthy mission a great deal. Our venue holds 30 tables very comfortably and thus 26 tables at this point will effectively assure us a sell-out at the very start of our outreach. It would allow us to work on obtaining sponsorships and donations to help make the event the most successful yet.
Already in our 8th annual event our success has continued to strengthen and grow fantastically thanks to all of your support. This is why I feel so certain it is worth asking you all to consider joining into the stretch goal now and be preparing for that April 10 opportunity.
Now, we’re calling this a stretch goal because I do absolutely understand how high I’m setting this goal. When I run a marathon, I take the lesson of my friend Greg Hallerman to set three goals for myself each time: the stretch goal which is hard to reach but incredibly rewarding, the secondary goal, and the comfort goal.
You already know my stretch goal; my secondary goal would be to have 26 distinct purchases even if they were not all tables because it’s still an overwhelming support at this early juncture. My comfort goal is that when April 10 arrives and we make the announcement officially launching this year’s Peak Potential website, many of you will help us share it and inform us you are coming even if you are unable to purchase tickets at that time.
So as I run Boston this year, I have a few goals in mind. I hope to run it under 4 hours once again and I hope to learn that our Peak Potential Celebration on November 18 is matching my efforts stride for stride and mile by mile – perhaps one table at a time as we close in on our goals together.